Clients come to Top Quality Ranking when they realize that despite their beautiful graphics and top notch website design, they just aren’t highly ranked within highly-competitive search engine directory categories. Once we are on board, SEO consulting is the first step we take.
SEO consulting identifies website weaknesses
To earn high rankings from Google, AOL, Yahoo!, Alexa and other major search engines requires that your website pages conform to certain technical standards. Therefore, Top Quality Ranking’s important first step is to analyze your website from stem to stern. Once we have determined what’s good and what’s not, we consult with you and explain each and every problem and then define our solution. Simply stated, we must know what’s wrong before we can fix it.
There are several elements to consultation
Before we consult with you, there are several critical points we have to analyze and assess. These include:
The analysis of your particular industry and competitors
The definition of the link frame and time frame for your site
The keywords your competitors are targeting for their sites
The rankings of your competitors on search engines
We also must determine the following factors
The keywords/phrases people use to search for your products/services
Analysis of the lowest and highest ‘hits’ on search terms
The analysis of single keywords
Search context analysis
The analysis of appropriate search term errors
The content enhancement required for your website
The analysis of your sites Meta and Header tags
Required code enhancements
Once the above information is collected and analyzed, Top Quality Ranking prepares a written report that clearly identifies problem areas and makes recommendations to correct them. This report is then forwarded to our client along with further suggestions for SEO optimization.